The Solution
We migrated French Connection to a bespoke Shopify Plus store with a multi-store set up across four different regions (French Connection UK, US, EU and AUS) and created a separate store to home their sister brand, Great Plains. Our UX/UI experts implemented a clean, minimalist design reflecting the brand’s unique identity and premium quality of their products to create an enhanced customer experience.
We developed highly customisable content blocks which can be displayed differently depending on device. This gives FCUK’s in-house team the flexibility to manage page content based on their latest marketing campaigns with ease. Launching in time for peak season, FCUK has been scaling ever since. We look forward to continuing our partnership to further optimise customer experience and take this incredible brand to new heights.
