Content Campaigns

We craft unique, powerful, and engaging campaigns to meet your objectives and resonate with your customers, from enhancing brand awareness to boosting SEO visibility.

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What is a content campaign?

A content campaign is relationship-driven marketing fueled by impactful content. Marketers, aligning with a brand's business needs, create campaigns to address specific requirements - whether that’s improving link profiles, driving traffic, increasing revenue, or elevating brand awareness and perception.

In the digital marketing mix, content campaigns are remarkably versatile. They integrate various search and digital marketing techniques, from social to organic and paid strategies, alongside the building and maintenance of relationships with thought leaders and influencers over time.

What content campaigns can do for your business

Our campaigns have boosted revenue, enhanced visibility and improved rankings for major commerce brands. Content campaigns can:

  • Improve your brand’s link profile
  • Boost site authority and industry relevance
  • Enhance visibility and traffic
  • Amplify brand recognition
  • Increase revenue

Our approach

Our content campaign connoisseurs

Made up of highly experienced designers, writers, and experts in video and animation our content team generates more than just exceptional content, but also brand mentions, and improvements in site performance and rankings.

Kerry Mullin Director of Organic Search
Elisha Sketchley Content Marketing Manager
Matt Donnelly Senior Content Manager
Rachel Stevens Content Executive

Our content services

Copywriting

Copywriting is one of the world’s most ancient professions - some of the earliest recorded writing carries with it a sales message. Part wanted poster, part cunningly concealed advertisement, The Papyrus of Slave Shem dates back around 5000 years. For as long as trade has existed, we have used language to sway decisions and earn trust. One human to another.

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Content Audits

Part technical, part creative, our content audits are the equivalent of running a fine-toothed comb through your site’s content, smoothing out the strands to leave a luxurious head of, well, words and pictures and video. If there’s one thing that Google has been consistent with over the years, it’s the importance of quality content - we make sure your site is ticking the right boxes.

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Brand Tone of Voice

If you try to bring your favourite brands to mind, all of them will have a unique tone of voice that you’ve grown to trust over the years. Whether it’s Nike’s blend of inspiration and aspiration, Monzo’s tongue in cheek clarity or even the voice of Duolingo’s friendly, if slightly threatening, Owl. When it speaks, it should do so in a way that is clearly and recognisably your brand. Few methods match the effectiveness for building credibility and visibility as digital PR, which uses original, relevant, and engaging stories and data to engage journalists and naturally generate a buzz around your brand.

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Digital PR

Few methods match the effectiveness for building credibility and visibility as digital PR, which uses original, relevant, and engaging stories and data to engage journalists and naturally generate a buzz around your brand.

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Your partners in content campaigns

Let's embark on this journey together! Drop us a line today, and let's create campaigns that’ll wow your customers and terrify the competition.