Posted: 2 Minute read

How To Change Your Shopify Store Name

So, you're wondering if it’s possible to change the name on your Shopify store? Maybe you’re a few months into your new business venture and you don’t like the way your store sounds, or you’re looking to rebrand entirely. 

Whatever the reason, we’ve put together a step-by-step guide on how to change the name of your Shopify store, wherever and whenever you want to. 

Is my Shopify store name important?

When you create your Shopify account, you’re asked to choose a store name. The name you choose is then used to create your Shopify sub-domain in the following format: This subdomain is intended to be used for internal purposes, like logging into your Shopify account and setting up and managing your online store. 

Whilst you have the option of keeping this subdomain as your public-facing URL, we recommend using your own custom domain to build credibility and trust, to stay on brand and be memorable for customers. 

How do I change the name of my Shopify store?

  1. Log in to your Shopify admin account on your desktop.
  2. Click ‘Settings’ in the left navigation menu.
  3. Click on ‘Store Details’. 
  4. You’ll see your current store name in the Store name field. Delete it.
  5. Type in your new store name.
  6. Click 'SAVE' on the lower right to save your changes.

Should I change the name of my Shopify store?

Deciding to change your store name could be a key factor that will contribute to the growth of your business. We hope this article will help you successfully rename your store.

Speak to an expert

If you still need assistance, please get in touch with our team of Shopify experts today. 


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