Shopify Checkout Customisation

While Shopify sites have always been customisable to an extent, there was a time in the pretty recent past when a Shopify site was more recognisably Shopify than any particular brand. The last area where that was the case was the checkout - but, for Shopify Plus customers, it doesn’t have to be anymore! Brands can now customise their checkout to better represent their brand and better suit their needs.

What is Shopify checkout customisation?

From its launch, the Shopify platform had relatively little option to customise compared to other ecommerce platforms, meaning that early Shopify sites were easily recognisable as such. However, as the platform has grown, Shopify has opened up more and more elements for customisation - one of the latest of which is the checkout experience.

Brands can now add logos, change colours, add product up-sells and cross-sells, live chat functions and much more to deliver a seamless, branded experience that can improve functionality, conversion rates, and customer satisfaction.

Our Shopify checkout customisation service

Working closely with your brand, our designers and developers produce a checkout experience that not only looks and feels yours, but which also offers the functionality needed to give customers what they want, and to help improve AOV, inspire trust and encourage repeat purchases.

Provided your brand is a Shopify Plus customer, we can refine the vast majority of checkout elements and also implement product recommendation, cross-sell and up-sell functionality, express checkout, trust badges, account creation prompts, prompts for subscriptions, points programs or any of a host of other options designed to improve AOV and LTV of your customers.

Our Shopify checkout customisation stalwarts

Our customisation experts have decades of experience implementing unique Shopify solutions, and have been providing custom checkouts for brands big and small since the option became available.

Vince Hollywood Head of Engineering

Barry Goffett Head of Development

Liam McKenna Senior Front End Developer

Matt Bevan Senior Front End Developer

Josh Oakes Front End Developer

Steven Henderson Front End Developer

Matty Johnson Front End Developer

Jamie Baker Front End Developer

Michael Gainford Front End Developer

Richard Parnaby-King Back End Developer

Nathan Hogan Project Executive

Front End Development Services

With FED touching almost every nook and cranny of your website (we’ve asked them to stop, but they don’t listen), the number and reach of services is extensive - but all of them contribute directly to the functionality and usefulness of your site, and by extension it’s visibility in search.

→ Theme Development

Whether you’re looking for a custom Shopify Plus build from the ground up which properly reflects your brand and the lifestyle of your customers, or to take your next steps in commerce by customising a premade theme to better suit your needs, our Shopify accredited team can make sure the platform delivers what you need to succeed.

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→ Site Speed Development

Over the last few years, Google has been nudging webmasters to improve site speed - and so far they’ve done that with the carrot of a minor boost to rankings (though they won’t say much - thanks Google - it is likely to be a ‘deciding factor if all other things are equal’), but while a ranking bump is all well and good - the positive impact it has on conversion rates is far more important.

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→ Shopify 2.0 Upgrades

Shopify 2.0 (or Online Store 2.0) offers more opportunity for customisation, better app integrations and more besides. While the process of upgrading can be performed by most Shopify store owners, if you have a custom theme or unique integrations, our experts can help you make the transition seamlessly.

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→ Development Retainer

Whether it’s the result of a CRO experiment, a UX or UI review, your site has just hit the limits of its functionality and you need more, or any of a host of other reasons, it often pays to have development talent that you can access quickly to make the changes necessary to continue the growth of your brand.

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→ Shopify App Development

Need to create Shopify functionality which can be implemented on your own, or multiple branded sites? Our experts can make sure there’s an app for that. Shopify's APIs allow the freedom and flexibility to create truly bespoke functionality outside the "standard" Shopify offering - that’s where Shopify App development comes in.

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→ Migration & Replatforming

Migration and replatforming is a lot like upgrading the location of your flagship store - you could be looking for more footfall, a location with a little more prestige, or a better return on your business rates - our team makes sure that everything moved to your new store, ready, gleaming and welcoming for the grand opening.

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→ Bespoke Tracking

Our commitment to the Shopify platform has many benefits for our clients - not least of which is our ability to wrestle the platform, and your analytics platform of choice, into submission to provide you with the data you need to make smart choices and grow your business.

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→ Inhousing Functionality

During the lifespan of a Shopify site, there’ll be times when growing and scaling a brand leads to you outgrowing some of the apps that were essential during your formative years. Whether that’s because it isn’t capable of scaling with you, or the need for other, more important features are beginning to cause performance issues, inhousing functionality can be the answer.

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→ UX & UI Development

From site navigation to all the fun things you can do with buttons, user experience and user interface development plays a vital role in how every single customer experiences your website (and interacts with it, to be fair). Providing the best customer experience isn’t just a ‘nice-to-have’, it can be the difference between a sale and an abandoned basket.

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