Digital Marketing, Management
Over the past few years, you may have noticed many big brands across the globe making the move to Shopify Plus. Here we deep dive into why it has become the ecommerce platform of choice for these merchants.
First things first, it’s imperative that you understand what Shopify Plus is before you decide whether it’s the right platform for you and your business.
Shopify Plus is a cloud-based, self-hosted enterprise ecommerce platform, developed by Shopify to meet the needs of high-growth online stores. It’s the only multi-channel enterprise platform that enables merchants to focus on growth without worrying about the technical complexities of running an online business. Also, it offers businesses everything they need without a steep price tag and the hassle of other platforms on the market.
Since COVID-19, ecommerce has fast-forwarded 5 years into the future. As more consumers shop online, merchants are trying to find new ways to get ahead of their competitors and therefore looking for a platform that allows them to do this. With Shopify Plus, they can get all the benefits of Shopify and then some. As one of the very few selected Shopify Plus partners, we have helped hundreds of merchants scale globally by harnessing the power of Shopify Plus.
So, let’s delve a little deeper into why they migrated to Shopify Plus…
Shopify Plus offers merchants endless opportunities to scale and advance their ecommerce offering. Shopify’s app marketplace is unlike any other. From reviews and customer service support to payments and shipping, the platform boasts a range of first-class technology partners. With each app, ready to integrate seamlessly to support your business at all angles.
Shopify Plus comes PCI-DSS compliant, which is the Payment Card Industry Data Security Standard for organisations that handle credit card information. This saves merchants thousands of pounds every year and means they don’t have to worry about credit card security.
It’s a concern for many merchants that their online store will crash during high surges of traffic, which is typical of flash sale periods such as Black Friday Cyber Monday. However, for merchants on Shopify Plus, this isn’t a concern – the platform is built to handle over 500,000 hits per minute with ease and maintains an impressive uptime of 99.99%. There’s no limit to the number of products or bandwidth your store will need to deal with the demand. All this and your online store’s performance remains untouched.
Unlike most ecommerce platforms on the market, Shopify Plus charges a 0% transaction fee. At its highest non-plus plan, Shopify charges 0.5%. The move to Shopify Plus is often justified in the savings made from the transaction fees alone.
Shopify Plus is easy to navigate, and merchants across the globe find it incredibly very easy to use. With a simple store editor, Shopify Plus lets you focus on selling, rather than worrying about the technicalities.
The platform is hugely versatile and makes customisation easy. As mentioned above, Shopify Plus has one of the largest app ecosystems in the world, all of which can be easily installed in record time. But Shopify’s flexibility doesn’t just end at the design to launch phase, the platform future proofs your store and evolves with your business.
Every merchant knows that having an online store means your business is open 24/7. So you need around the clock support to ensure issues are always attended to. Shopify Plus can help with this, offering its customers support 7 days a week, day or night. As well as ongoing access to a support team and knowledge base, Shopify Plus also offers guides, API documentation and themes to help its customers wherever and whenever they might need it.
Shopify Plus has built-in tools such as Launchpad, Flow and Scripts which help automate everything from marketing to operational flows, saving merchants time to focus on what matters: selling!
Shopify Plus is ideal for retail brands who want to scale up and break into new international markets. The platform removes the barriers to international commerce, so merchants can deliver the experience their customers expect, in any language or currency. For example, Shopify Payments allows you to sell in your customer’s currency and get paid in your own currency.
Also, Shopify Plus’s tools are backed by intelligent insights which allow you to get ahead of your competitors and strengthen your international presence. Besides this, the Shopify Plus app store offers a range of solutions to optimise localisations and operations when selling internationally.
Another benefit of Shopify Plus is unlimited staff accounts. This allows you to grow your admin team as your business grows.
If you’re still not sure whether to make the move to Shopify Plus or simply want to find out how much Shopify Plus costs, then get in touch with our team of Shopify Plus experts today. From the outset, we will discuss your requirements and personally advise you on the best solution for your business. Let’s get started!